MY STORY SO FAR
LET’S GET ACQUAINTED
A marketing maven with a passion for making brands shine.
After 13 whirlwind years in Dubai, I’ve landed back in Melbourne, armed with global insights and a suitcase full of marketing know-how. With over eight years of experience in brand strategy, social media management, digital marketing, and PR, I’m all about turning big ideas into even bigger results.
Throughout my career, I’ve navigated high-profile projects and worked with stakeholders across property, hospitality, tourism, and government. My secret weapon? Crafting clever marketing strategies that don’t just look good on paper, they deliver results. Social media and digital storytelling? That’s where the magic happens.
From orchestrating the Middle East launch of Phantom of the Opera to dreaming up luxe campaigns for Marriott International, I thrive in the sweet spot where creativity meets strategy. Fast-paced environments? Bring them on.
Social media is my bread and butter.
Spotting trends and turning them into scroll-stopping content is what I do best. I believe in the power of authentic storytelling, it’s what turns a brand into a community. Whether it’s generating buzz for a launch or building long-term strategies, my approach is simple: engage, connect, and make an impact.
When I’m not knee-deep in campaigns or strategy sessions, you’ll find me crafting content and keeping tabs on the latest trends.
Now, as a freelance marketing specialist, I help brands tell their stories and connect with the audiences that matter. From social media management to strategic planning, I’m here to lighten the load and elevate your brand. I’m passionate about collaborating on ideas and strategies and helping with busy day-to-day workloads.
If that sounds like what you need, let’s chat, I’m all ears and ready to help!